Eye-catching designs for company cars
Published: 10 Jun 2013 13:14
Reading-based Atlantis Property has transformed its fleet of Minis into works of art with new white, blue, pink and black designs.
Gary Ellis, brand manager, said: "A lot of company cars will have a logo but that's as far as it goes. We wanted to do something different and think about our customers.
"We are a serious and professional company but we wanted to emphasise another part of our brand too."
The company, based in Market Place, also offers sales, lettings and serviced apartments in Reading, commercial property services in the Thames Valley and property management nationwide.
The Mini Countrymans and Mini Coopers will be split between both teams.
Gary said: "Other drivers keep flashing their lights at us and I even had a whole family stop and ask if they could have their photo taken with the cars."
He added: "The skill is making it customer focused, eye-catching and relevant to the brand all at the same time.
"Yes, Atlantis are ultra professional when it comes to serious property matters, but the damask wallpaper on the minis communicates the idea that we're also about creating environments where people can live safely, build a happy family life together and enjoy their home.
"All of this is part of the Atlantis brand as well!"
Visit www.atlantisproperty.co.uk or call 0118 956 8888 for more about Atlantis Property's services.